About the House of London
The brain child of fashion designer London Dailey, House of London was founded in 2008. Its formation came out of a need to better organize the expanding products. London decided that the Pink Outfitters name would not be able to represent high end garments, skins or men's wear! And thus the House of London and it's child brands was formed.
The House of London is made up of several brands:
- Pink Outfitters
- Cherry
- Chinese Takeout
- Sugar & Spice
- The Shore Shack
- Fresh Fx
- Billy Zero
- Freeze Frame
Meet the Team
London Dailey | Founder & Designer

I rezzed December 24th, 2006. I've been creating and selling content in Second Life since February 2007. I'm most known for being the owner/creator of Pink Outfitters. I specialize in creating 100% hand painted garment textures and 50/50 fusion blends of hand painting and photo sourcing texture garments. I also create sculpties and mesh objects. I am also proficient in building buildings but that's not as fun as fashion!
Teleport to House of London
Plum Frostbite | Clothing Designer

Yo! I'm Plum Frostbite and I'm excited to be a part of 'The House of London' family. I've been a resident in SL since March of 2008 (though not always as Plum) and have been making colorful trendy clothing since June of 2008. You may also recognize me as my less behaved alter ego, Cracked Mirror (the avatar and clothing store). I like to think I'm known for my friendliness and sense of humor. Also, my favorite color is teal and I l like creating things in Second Life as much as I like ice cream... and I really love ice cream.
Teleport to Cracked Mirror
Kesseret Steeplechase | Jewelery Designer

I joined Second Life in 2006 and immediately started to learn to build. I sold my first fountain for 75L and I have had the creation bug ever since. I opened up KessKreations Jewelry and Celebration Accessories in 2007. In 2010 KessKreations was rebranded as Miao. Now I create clothing, jewelry, and poses and run 2 Second Life websites - Shopping Cart Disco and Metavirtual Gorean Community Blog Feed. You can usually find me in a ditch next to my store on the Amira sim organizing my cats.
Teleport to Miao




